So what does that have to do with us? Well, think about the nature of self-pour. Untappd bridges this gap perfectly by allowing users to keep track of every beer they taste in an appealing, social way.
This generation uses technology heavily, especially when it comes to social media. This app capitalizes on the growing craft beer industry and the clear link between it and millennial tastes. But after trying so many new beers, how do people keep track of what they like and don’t like? That’s where Untappd comes in. It comes as no surprise that the craft beer trend is booming. A series of Michigan Brewery owners, employees, brewers, and sales reps, talking about what is happening here in the state and what is happening at their facilities.Today, there are thousands of different beers in the craft market with unique flavor profiles and personalities. MICHIGAN SERIES: Having brought in guests from all over the country this past two years, we wanted to still be true to our roots, so we have began the Michigan Series. Jeremy Altier joins us to talk about his decade plus time in the industry including his current place of employment, which he has garnered a lot of attention for some of his GABF Award Winning Beers, festivities including the Kolsching Hour, and why “The ROB” continues to have a wide array of craft beer styles, amazing food choices, and grows yearly, even though you can only get the beer at the brewery! We learn about the history of the brewery including its partnership with Rochester Mills and Detroit Beer Co, and we look toward the future of what Jeremy wants to bring into the brewhouse! All this and more on this weeks episode of Better on Draft, the Michigan Beer Series. When you think about the top breweries of metro Detroit, there is a well known secret out there about a certain brewery in Royal Oak, aptly named, The Royal Oak Brewery.
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